William Hill was established online in 1998, but the company actually started way back in 1934, where bets were received via telephone and posted mail. Brick and mortar stores were created 30 years later, and now, players have access to a much bigger variety of benefits with their award winning online establishment.

William Hill Game Selection

Beginning their success with sports betting, the company remains most focused on sports services, offering players a grand betting platform with live betting functionality, highly competitive odds, mobile betting, and much more.

To provide even more features, the company added an online casino, but unlike other sports betting establishments, William Hill ensured interested players are introduced to one of the most remarkable gaming selections available, which now includes over 20 developers who collectively provide well over 1,000 titles.

Soon after visiting the casino page, we found ourselves being astounded with the platform of games. With the easy layout, switching between classic slots, bonus slots, progressive jackpots, and all other options, took less than a second. All the gaming pages we loaded offered an amazing collection, and the search options gave us the games we desired, long before we found even finish typing the title.


Since the majority of players are introduced to the desktop website first when visiting William Hill, the company has guaranteed you’ll almost instantly see what they’re all about. The homepage delivers all their most popular benefits and why they are the best in the business. Visitors are also introduced to the first of many promotions along with the regular menu at the top, taking you to each section of the site.
When we selected “Casino”, we were instantly impressed with the level of quality each small detail offers. Finding your favorite games is effortless as search options, categories, and high-quality game logos have been added for an uncomplicated games arrangement.
Each page at William Hill delivers such as extensive range of options, making it incredibly easy to switch between sports to casino, scratch cards to bingo, poker to live dealer games, and all the other game collections available.


William Hill has managed to provide players with a grand selection of choices when it comes to playing the way you prefer. No longer is it a must to download software to connect to the poker rooms as their new and improved poker platform can be accessed with flash as well.
For those interested in having the software, both Windows and Mac are supported. The interface delivers an incredible experience with a new homepage that gives you detailed information regarding your stats, active bonuses, messages, your trophies, account settings, and much more, all with an easy to use layout.
The software lets you connect to all aspects of William Hill Poker, including multi-table games, sit n go, cash games, speed poker, hold’em, six plus, 7-card, Omaha, and even their poker school. The software grants access to other features as well, including their casino and sportsbook.


With any smartphone or tablet, you can instantly connect to the casino and have access to a massive platform of games. To join mobile, you wouldn’t need another account, simply sign in with your new account information or use the mobile interface to create an account for the first time.
The mobile site doesn’t include poker yet,, but as for all other features offered on their main website, you’ll get to enjoy everything while on the move. Simply press the menu button at the top to find sports, live dealer games, their casino, scratch cards, bingo, and much more.
The layout represents the same easy to use theme and arrangement as the main site, including the thumbnails that features their game titles. The interface includes bigger menu buttons that are perfect for any touch screen.

Mobile App

From what we’ve mentioned above, the mobile site provides a gaming interface all of us can enjoy, but once the app has been added to your iOS or Android device, get ready for a while new array of surprises.
William Hill has created apps for their casino, sportsbook, and the poker network. Therefore, you can download the apps the best suits your gaming and betting needs. These apps are available from the website, which offers QR barcodes, taking you directly to the app you desire in your app store.
The apps are fair-sized, but once downloaded and signed in, you’ll find an amazing platform of gaming options, account features, settings, detailed account balances, banking options, promotions, and more. William Hill has ensured there’s no reason to ever visit their website if mobile gaming is your preference.

William Hill Software

When William Hill created their casino, it’s easy to see player requirements were considered, which is why developers that offer professional games, regular new titles, fair gaming, and multiple language options have been selected. These including Microgaming, IGT, WMS, Novomatic, Blueprint Gaming, Genesis Gaming, WMS, Gamesys, and many more. William Hill has also created their own casino software that can only be found at William Hill Casino, giving players exclusive access to highly rewarding and fair gaming.

We tested several titles from each developer to get a feel of what William Hill have done to provide easy gaming. Not only were we impressed with quick loading as with the rest of their site, but all the games carry their level of quality and attention to detail. In some live dealer games, you’ll find a William Hill background has been added, offering a special touch to your gaming environment.


William Hill remains a great choice for new casino players as hidden terms and conditions are presented with any aspect of their platform. Instead, they provide more details, making much easier to understand for all player levels.
The new player bonus is a perfect example of how easy they’ve made it. As shown on the promotions page, you’ll receive a 100% match bonus when depositing CA$10 to CA$300, meaning whatever amount you deposit, the casino doubles it.
The bonus requires wagering of 30x the bonus value and deposit amount, meaning to withdraw the bonus, the value of your deposit and bonus needs to be played 30 times over. The wagering contribution is as followed;

  • Slots – 100% contribution (except for games mentioned in bonus T’s and C’s)
  • Scratch Cards – 100%
  • PaiGow, Let it Ride, Red Dog – 25%
  • Roulette – 0% to 50% (Depending on Bonus Type)
  • Craps and Sic-Bo – 20%
  • Stravaganza – 20%
  • Multispin Slots – 20%
  • Pontoon and Blackjack Switch – 5%
  • Casino War – 5%
  • Video Poker – 5%


William Hill has created many promotions that provide all their members with more gaming opportunities. The promotions page impressed us even more as there are offers that suit all players. Irrespective of how you’ve been a member, a 50% bonus is available daily, offering players a small boost, but with fair wagering requirements.
There are also many other offers, including download bonuses, lucky draws, comp points, and more. The bonuses mentioned are what we found in the casino section only, the Vegas casino comes with its own platform of promotions along with each other betting and gaming section the site has to offer.
Therefore, it doesn’t matter what type of games you desire, William Hill has something for everyone, and continues to provide unbeatable offers on a regular basis for as long as you remain a member.


Offering a professional gaming platform and great features wouldn’t mean much without a strong focus on security. William Will has perfectly executed any threats to the casino itself and to their members. Firstly, an SSL encryption system has been included, offering players secure transactions, privacy, and secure gaming. Secondly, a stronger firewall ensured no threats are presented to the actual casino, once again, adding to the level of player security.
The company has also selected TST Labs to keep track of these security measures while also ensuring payout percentages remain fair any responsible gaming is carried out on all platform. Thus, players can truly enjoy what William Hill has to offer without being concerned about fraudulent activity or personal details being shared with the wrong parties.


Over the years, William Hill has collected an extensive range of banking options that’s proven themselves worthy, safe, and free of major fees. Popular options remain credit cards, of which William Hill accept Maestro, Visa, and MasterCard, but for withdrawals, only Visa will be accepted, and requires 3 to 5 days to complete the transaction. Bank transfers and cheques also remain a popular choice, but with waiting periods up to 10 days, many players have chosen to benefit from higher security and faster banking.
Web wallets, or rather e-wallets, offer players faster banking options that doesn’t include any of your personal details, making it safer in many ways. William Hill includes the popular options such as Skrill, PayPal, Neteller, and many others, while also including new popular options such as Quick Pay, BankLink, and ECash Direct. The e-wallet options deliver much faster withdrawals as these transactions take place instantly, allowing members to receive their funds within 24 hours.

Customer Support

The casino support team was easy to get hold of once signed into the account. Their representatives are quick to provide assistance and after testing them with questions about each platform of games and betting options available, we found they are clued up on everything the site has to offer.
With technical questions, we found a bit of a delay, but at least it wasn’t needed to transfer us to another agent or simply getting no reply. Overall, the support team is friendly and bring forth a good understanding about what William Hill has to offer. Live chat was the fastest to get in contact with an agent, but the telephone call was just as easy with their international number (0800 3551 3551), and finally, our emails were answered within hours of sending them, some within minutes ([email protected]).

Currencies and Languages

At first, we looked for language options at the top of the screen where most sites include this information, but since this space has been used up by all the features available, you’ll find the language options at the bottom of any page. Members can choose from various options, including English UK, English IRE, English CA, German, French, Swedish, and more.
Once the language has been changed, all the content of the site will be adjusted, including the currencies. Therefore, if you select English CA, all the bonuses, games, account balances, and all other currency related content will be converted to Canadian Dollars. Members who speak French, but still want Canadian Dollars, can setup the requirements within their accounts.

Sum it Up

William Hill has covered all bases with their amazing platform. We’ve seen many great betting sites, but every time we return to William Hill we are reminded of what a great casino, poker, sports betting, bingo, and live dealer site should really consist of.
With such as extensive platform of features, you’d expect some aspects to lack the same quality as others, but with a professional team ensuring each section runs flawlessly, you’ll find the same level of professionalism with each and every gaming and betting opportunity they have available.


Opened In: 1998

Support Email: [email protected]

Support Phone: 0800 3551 3551